CEAT - Associate - Sales (2-5 yrs) Guntur/Madurai (B2C/Retail/Channel Sales)

Sales Operations- Implement defined sales strategy for the territory.- Ensure achievement of sales target for each Segment and Product in the assigned territory through regular follow up with all channel partners.- Adhere to the Personal Journey Plan (PJP) and meet the daily set targets in terms of meetings with channel partners, customers, potential customers and influencers.- Ensure prompt supply on time to channel partners and Direct fleets.- Provide required information and advice on products and other details.- Ensure regular relationship building with all Channel partners and key customers.- Ensure prompt response to all customer queries and mails.- Meet prospective channel partners and direct customers to demonstrate products, explain product features, and solicit orders.- Prepare sales presentations / pitch to potential customers on product offerings.- Recommend products to customers, based on customers' needs and interests.- Drive sales schemes, warranties etc. as per set norms.- Implement sales policies on credit or contract terms, as per set norms / procedures.- Keep abreast of all products and services and changes if any, to provide accurate information to customers/channel partners.Channel Development : - Drive and assist channel partners for upgrading their category by enhancing their performance.- Implement Direct fleet module to develop existing Direct fleet customers to increase share of CEAT products with the Direct fleet customer.- Counsel and work with channel partners to reach out to their key customers with an intention to drive sales for channel partner and promotion of CEAT products.- Train employees of channel partners and direct customers, to operate and maintain the product.- Support and guide channel partners in developing capabilities of channel partner employees for enhanced customer satisfaction.Service- Handle customer complaints timely, assist in settling disputes and resolving grievances for channel partners and customers.- Conduct field inspections and CFA visits as part of the claim management process with adherence to company's policies and processes.- Field visits to channel partners/ direct customers to understand product performance and customer issues.- Field visits to mechanic shops, garages etc. to understand product performance and customer issues.- Support the RSM in resolving escalation from channel partners and customers.Inventory Management and Logistics :- Coordination with the internal Logistics / CFA's / Transportation for ensuring timely supply to customers / channel partners.- Follow up with transporter to ensure timely dispatch and delivery of goods to Dealers and Direct fleets.Collections : - Follow up with CFA / Commercial team to prepare invoice and ensure accuracy of details (Example - product specifications, quantity, payment terms and conditions etc.)- Follow up with Direct fleet customers for payment and resolve their issues.- Assist commercial department in the collection of accounts as needed.- Escalate issues in payment, discrepancies and default in payment dates to RM.Market Intelligence :- Monitor market conditions, product innovations, and competitors' products, prices, and sales and provide timely market intelligence reports.- Understanding competition presence by meeting Competitors' channel partners and major fleets.- Visit new markets to understand market potential and identify potential channel partners/ customers.Brand Building Initiatives : - Implement the BTL plan and branding initiatives for the territory and provide support as required to Regional/national initiatives.- Ensure that branding initiatives for channel partners and customers are implemented at site.- Organize Truck meets to provide communication about the various product offerings from CEAT.- Organize Hub meet for dealers to communicate about the various product offerings from CEAT and gather feedback.- Organize Fleet activation meets on a monthly basis for the sizeable fleets.- Organize Driver training programs to provide proper training to the drivers for optimum use and maintenance of CEAT products.Developmental :- Keep abreast of all product and services provided by the company.- Keep abreast of new sales techniques and processes. (ref:updazz.com)