Senior Director, GDC Global Campaigns Marketing

  • Hyderabad
  • Ntt
Key Roles and Responsibilities:Develops a Portfolio/Solution Marketing practice that serves as a key external face of the organisation to inspire our customer base and attract prospectsProvides leadership in the development, planning and execution of a clear marketing strategy and compelling messaging that will drive the achievement of COMPANY’s business strategyOwns positioning, messaging, and content associated with how we bring our diverse product portfolio to market across our target customer segmentsContributes to the development of an annual marketing plan that details the marketing, promotional and advertising activities for a fiscal yearContributes to the development and implementation of go-to-market plans to be used to target existing and potential markets and clientsCreates tools such as calculators, EBCs or thought leadership to move clients further down buying journeyPartners with sales enablement to enable sales with marketing messages and value propsUses the intelligence and information gathered from market research to inform marketing activities, develop marketing models and to identify the market requirements for current and future products and servicesEnergises NTT field team through compelling enablement materials like positioning, motions, playbooks, and other tools that help them ramp faster and deliver winning propositions to our clientsKnowledge, Skills and Attributes:A deep love of positioning and the written wordTechnical expertise (for interlock with Product management) and in-depth product/service knowledge across (all of) COMPANYs service linesService-line specific, as well Cross-COMPANY product / service positioning capabilitiesSkilled at partnering with VP and C-Level executives in driving business decision-making and product road mappingExcellent and persuasive communicatorEnergetic, flexible, collaborative, and proactive; a team leader who can positively and productively impact both strategic and tactical initiativesExceptional written, oral, interpersonal and presentation skills and the ability to effectively interface with senior management, senior executives and staffCollaborative and agile leadership style with enterprise-level problem solving abilitiesStrategic thinking and tactical implementationAcademic Qualifications and Certifications:Bachelor’s degree or equivalent in business, marketing, communication or relevant fieldMaster's degree or equivalent in business or marketing preferredRequired Experience:Substantial experience in a product marketing management role preferably in the high-tech industrySubstantial experience in launching new high-tech products and communicating benefitsSubstantial demonstrated experience managing complex projects and executing on marketingSubstantial experience working with ICT solutionsSubstantial Project Management experienceSubstantial experience in software or technology B2B product marketingSubstantial experience launching new technology products or solutionsSubstantial demonstrate experience leading and managing a teamSkills SummaryBuyer Personas, Marketing Campaigns, Marketing Programs, Market Positioning, Product Marketing, Thought Leadership, Value PropositionsWhat will make you a good fit for the role? Workplace type: Remote WorkingEqual Opportunity EmployerNTT is proud to be an Equal Opportunity Employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, color, sex, religion, national origin, disability, pregnancy, marital status, sexual orientation, gender reassignment, veteran status, or other protected category