Assistant Manager - Media Planning and Buying

  • Gurugram
  • Interactive Avenues

Job Function : Media Planning

Experience : 2 to 3 years

Employment Type: Full Time

Job description

Position Summary

We are currently seeking an Assistant Manager- Media who is responsible for coordinating and implementing media plans for clients. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the clients are achieved.


Key Responsibility Areas

  • media planning tools (GWI, Comscore, etc.) to generate data and drive key insights and strategy Led development and implementation of all media plans for online campaigns.
  • solutions for client meetings and presentations.
  • competitive analysis reports.
  • media plans and plan revisions.
  • creative specifications and manage quality assurance
  • relationship with media publishers
  • on plan rationale & post eval presentations
  • to AOP’s

Skills

Solid understanding of marketing and media planning principles

Experience using technology to connect with key target audience segment

Understanding of optimisation platforms & trafficking platforms

Highly developed analytical thinking

Excellent communication and presentation skills

MS Office (Excel, Word, Power Point)

Strong project management skills ability to manage multiple projects and accounts



Qualifications

Education:

Masters/Bachelor’s Degree



What You Can Expect From Interactive Avenues

Interactive Avenue’s vision is to make advertising more insightful to the brands. We do this by employing the world’s very best talent to solve some of the toughest challenges of today’s digital marketing landscape. It’s important that we hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. As an Interactive Avenues employee, we promise you a workplace that invests in your career, cares for you and is fun and engaging. We believe these factors create a workplace where you can be yourself and do amazing work.