Digital Manager

  • Gurugram
  • Dee Emm Mahindra

Develop and implement digital marketing strategies to drive brand awareness and generate leads. Manage and optimize online advertising campaigns across various platforms such as Google Ads, social media ads, and display networks. Analyze website traffic and user behavior using tools like Google Analytics to identify opportunities for improvement and optimization. Create and manage content for websites, blogs, social media channels, and email marketing campaigns. Monitor and enhance the company's online reputation through effective online reputation management strategies. Collaborate with internal teams to ensure consistent branding and messaging across all digital channels. Stay up-to-date with the latest digital marketing trends, tools, and best practices to continuously improve campaign performance. Conduct competitor analysis and market research to identify new digital marketing opportunities. Track and report on key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts.