Social Media Marketing Specialist

  • Pune
  • Beep App

EventBeep as seen on Shark Tank India is a next-generation virtual community platform, empowering students at every step of their college life through the ever-changing world of education and work


Responsibilities

Selected applicants’ day-to-day responsibilities include:


  • Develop, implement, and manage social media strategies for over 6 accounts to increase followers, engagement, and conversions.


  • Create and curate engaging multimedia content across multiple social platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and YouTube.


  • Monitor, analyze, and report on performance on social media platforms using tools like Google Analytics and Facebook Insights to inform future strategies.


  • Collaborate with the marketing team to ensure brand consistency in voice and messaging across all digital platforms.


  • Engage with followers and respond to queries in a timely manner to build a vibrant community.


  • Stay up-to-date with the latest social media best practices and technologies.


  • Use social media marketing tools such as Buffer, Hootsuite, or Sprout Social.



Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 2+ Years of proven work experience in social media management and digital marketing.
  • In-depth knowledge of all major social media platforms (Facebook, Twitter, Instagram, LinkedIn, YouTube, etc.) and their analytics.
  • Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
  • Strong content creation and writing skills, with an ability to produce creative content that engages target audiences.