Assistant Manager - Adsales

  • New Delhi
  • Whisper Media India

Job description

Context of the Role

The incumbent will be responsible for driving revenue across 16 top General Entertainment Channels in our portfolio by leveraging our In Content Advertising solutions. The candidate will lead relationships with a designated set of key strategic accounts and stakeholders along with prospecting, developing and generating new business in sync with the company’s goals.


Position Responsibilities

  • Develop a thorough understanding of the product, its strengths, positioning etc for pitch impact and effectiveness
  • Develop a thorough understanding of the industries/categories being serviced as well as unique marketing challenges being faced at each client organization
  • Have a macro view of account clusters, media plans and revenue potential
  • Network, engage with and build strong relationships at all levels of client and agency organizations to understand business trends with a focus on upcoming campaigns and revenue potential
  • Build strategies to strengthen relationships within existing clients and to identify new clients
  • Participate and close negotiations with clients / agencies
  • Help deliver maximum value on deals by collaborating with cross-functional teams across the organization (Inventory, Operations) and taking complete ownership of deal execution, client servicing and post evaluations of campaigns
  • Accurate revenue projections for allocated set of accounts

Organizational Relationships (Internal & External)

  • Sales Operations, Research, Inventory and Finance
  • External: All key client and agency stakeholders

Must Have’s

  • Prior experience working for a television channel in the ad sales vertical - Mandatory
  • Clear understanding of the market dynamics at an agency and client level
  • Extremely fluent in communication

Qualifications


  • Minimum educational qualification: Graduation
  • Preferred educational qualification: MBA
  • Work experience: 2 - 3 years