Advertising Sales Manager

  • Chennai
  • Mirchi

  • To ensure revenue generation for the company
  • Making sales calls
  • Preparing client proposals & presentations
  • Plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly
  • Preparing sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc.
  • Maintain strong relationships with clients and agencies in the person’s portfolio
  • Conducting competition tracking and monitoring on frequent basis
  • Understand in detail about client spends at a brand level and then develop Go to Market approach
  • To look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties
  • Media Tracking to generate prospects
  • Provide written brief to programming for the spot / commercial based on inputs from client / agency
  • Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler)
  • Ensure the pricing is maintained as per stipulated target
  • Work to bring the core brand creative to life by designing a multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR
  • Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment

INTERNAL STAKEHOLDER MANAGEMENT:

  • Content Team, Finance, Scheduling, Corp Office etc

TECHNICAL SKILLS & QUALIFICATION REQUIRED :

  • MBA / PGDM with 2-7 years of experience in Sales & Marketing from any Industry

PERSONAL ATTRIBUTES:

  • Collaboration
  • Ability to work under pressure
  • Adaptability
  • Strong branding focus
  • Good Communication Skills
  • Understanding of local market & language is mandatory
  • Must be willing to travel locally for client meetings