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Requisition Id : 1481125As a global leader in assurance, tax, transaction and advisory services, we hire and develop the most passionate people in their field to help build a better working world. This starts with a culture that believes in giving you the training, opportunities and creative freedom. At EY, we don't just focus on who you are now, but who you can become. We believe that it’s your career and ‘It’s yours to build’ which means potential here is limitless and we'll provide you with motivating and fulfilling experiences throughout your career to help you on the path to becoming your best professional self. The Opportunity: Manager-National-Markets-CBS - BMC - Brand & Experiences National : CBS - BMC - Brand & Experiences : Our Markets team focuses on providing account teams with the support they need to help drive revenue growth. Our "account-centric" approach to serving clients starts with knowing about their business and providing tools and enablers to provide consistency on how we identify and align our services and solutions to our clients' most pressing issues. We deliver services through one or more of our four global service lines: Assurance, Consulting, Strategy and Transactions and Tax. Our Markets team comprises of Executive Management, Business Development and Brand Media & Communication (BMC). By following EY methodologies, executing on guidance, and leveraging tools and judicious programs, we bring the necessary rigor to our engagements. And by accessing our latest EY insights, solutions and client conversation tools, we have more meaningful conversations with our clients to help shape their thinking and generate additional value creation. We assist the executive management in overseeing the firm's operations. Key responsibilities includes: Liaising with internal stakeholders to identify priority areas, growth driver solutions, review account plans and to drive growth and market enablement initiatives Conceptualising and implementing firm-wide market campaigns to link and align PAN India teams on focus solutions, growth opportunities, etcMonitoring firm revenue and pipeline and facilitating management review Preparing GTM materials for the firm Preparing reports for management review Your key responsibilities Technical ExcellenceThe individual will be part of the Brand Marketing and Communications team for the Forensic & Integrity Services practice. The role is for a PR professional, who can also support on other external and internal communications. Key responsibilities PR – Manage the practice's media profile and presence through active client consultancy and daily account managementBuild and maintain strong relationships with key media (preferably corporate, economy, policy affairs, financial services, HR and technology), including Editor level relationshipsPreparation of PR plans, briefing books, debriefs, coverage reportsDraft proactive pitches, press releases, Q/As and opinion articlesMonitor the media landscape and proactively identify opportunitiesFacilitate interviews and briefings for management Digital – Should demonstrate a strong understanding of social media and utilize them effectively as part of the larger brand strategyShould have a decent command on content and drafting social media copy Key campaigns Ideation and execution in key campaignsSupporting on key external and internal communicationsShould be able to liaise with industry associations to facilitate participation and sponsorship opportunities for EY from a brand building, speakership and report visibilityShould be able to work in a fast-paced environment, be self-motivated and driven Stakeholder management Work closely with senior management, taking briefings for planning and execution responsibilitiesUnderstand business and industry issues and trendsIdentify topics that can be leveraged for marketing activities Qualification Qualification: Bachelors or Masters in Marketing/PR/ Corporate Communications/Commerce/Arts/ Literature To qualify for the role you must have: 7-8 years of experience with a corporate or agency Soft skills: Smart and confidentExcellent communication skills (verbal and written in English), including the talent to translate complex concepts into compelling marketing messagesStrong project management skills and proficiency in working in high pressure situations, effectively managing multiple complex and time-sensitive projectsA strong team player and lateral thinker who is comfortable working collaboratively, virtually, independently, and consultativelyStrong connects with technology media is highly preferred People Responsibilities: Demonstrate the ability to work and contribute as a teamSupport knowledge sharing efforts and continually improves processes so that the work team can capture and leverage knowledgeExperience7-8 years in corporate communications/PR, stakeholder management, adept with content development with a brief understanding of digital and social media What we look for People with the ability to work in a collaborative manner to provide services across multiple client departments while following the commercial and legal requirements. You will need a practical approach to solving issues and complex problems with the ability to deliver insightful and practical solutions. We look for people who are agile, curious, mindful and able to sustain postivie energy, while being adaptable and creative in their approach. What we offer With more than 200,000 clients, 300,000 people globally and 33,000 people in India, EY has become the strongest brand and the most attractive employer in our field, with market-leading growth over compete. Our people work side-by-side with market-leading entrepreneurs, game- changers, disruptors and visionaries. As an organisation, we are investing more time, technology and money, than ever before in skills and learning for our people. At EY, you will have a personalized Career Journey and also the chance to tap into the resources of our career frameworks to better know about your roles, skills and opportunities. EY is equally committed to being an inclusive employer and we strive to achieve the right balance for our people - enabling us to deliver excellent client service whilst allowing our people to build their career as well as focus on their wellbeing.