.. through these channels. Develops and produces compelling content with input from our CyberTech team, including blog posts, videos, and social media updates. Engages with users on social media platforms to increase brand awareness and foster community involvement. Coordinates public relations and news .. read more
Position : Product Manager / Senior Product Manager
Location : Mumbai
Experience : Minimum 4 to 6 years experience into Brand Management
Segment : Anti Malaria, Pain Management
Functional Knowledge / Skills :
General -
- Analytical skill.
- Customer development through focused approach.
- Sales coordination in competitive environment.
- Ability to travel.
- In depth knowledge of pharma products and the brand he/she has to handle.
Specialized -
- Brand differentiation by developing product concepts.
- Anticipating competitor behavior through data analysis to keep check on market trends.
- Contingency Planning.
- Ceating high perception story lines for the brands.
- Persuasion-To persuade team members to orient their mindset towards gaining leadership and moving from Good to Great.
Role :
- Brand Management
- Identifying new avenues to develop brand portfolio
Key Responsibilities :
- Designing product strategies and ensuring timely execution.
- Driving Brand portfolio in alignment with the division’s vision.
- Managing the expenses / Strategy for ROI.
- New launch proposal.
- Coordination with sales team to ensure strategy implementation.
- Specifying market requirements for current & future products by conducting market research.
- Designing promotional plan, promotional activities.
- Training, motivating and guiding the field force to ensure the continuous growth of the brand.
- Continuous evaluation of scope of new launches in the segment.
- Act as point of first reference for all product related enquiries.
- Coordinating with different departments for smooth running of business.
Please send resume at neha.jaybhaye@ipca.com
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