Content Writer

  • Mumbai
  • Metal Power Analytical Pvt. Ltd.

The ideal candidate should possess a passion for writing and an innovative ability to strategically plan, develop, and create compelling content across various marketing platforms and materials to engage target audiences and drive business objectives effectively.

Responsibilities

  • Develop creative and strategic content plans to assist marketing campaigns
  • Create copy for various marketing collaterals and channels
  • Conduct thorough research and stay updated on industry trends, customer preferences and competitor strategies for content
  • Collaborate with cross-functional teams
  • Optimize content using SEO best practices
  • Ensure brand communication guidelines are designed and met based on the target audience.


Qualifications


  • Bachelor's degree in English literature/Mass Communication/Journalism or equivalent experience
  • Experience in full life cycle project management
  • Proficiency in major digital and print platforms