Marketing Executive

  • Gurugram
  • Binary Semantics Ltd.

Your Role:

We are seeking a dynamic and results-driven Digital Marketing Executive with 1-2 years of experience to join our growing team. The ideal candidate will be responsible for planning and executing online activities across various channels to enhance brand awareness and drive lead generation.


What you will do:

  • Creating and editing original copy that is accurate, well-researched, meets marketing teams' needs and deadlines.
  • Write content for a range of marketing collaterals including website, social media, video & online ads
  • Research and understand our target audience's interests
  • Collaborate with the team from concept development to delivery of the final product
  • Present copy concepts and final deliverables to marketing team
  • Revise copy based on the feedback and direction
  • Ensure brand consistency in copy through tone, voice, and terminology
  • Help SEO team in providing content for website optimization
  • Monitor and analyze digital marketing metrics, providing regular reports and insights.
  • Research and Identify Opportunities for Divisional Participation in Events and Webinars to Enhance Social Media Presence
  • Use of creative hashtags for targeting the trending keywords in sync with brand SOP
  • Assist the social media team in creating and publishing content
  • Create actionable plans to grow and maintain followers on social media
  • Stay up-to-date with the latest social media best practices and technologies


We are looking for someone who will be able to:

  • Get hands-on experience in the industry and grow their skills
  • Learn quickly and thrive in a fast-paced, collaborative environment
  • Master the art of persuasion and write compelling stories that attract participants to our programs
  • Continually raise the bar on creativity, writing fresh copy that connects with the desired audience and drives action
  • Maintain up-to-date knowledge of audience-related industry trends
  • Stay updated on appropriate style guidelines and brand voice for consistency in messaging


Skills & Qualification:

  • Exceptional writing skills
  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 1-2 years of hands-on experience in marketing.
  • Familiarity with social media platforms.
  • Strong attention to detail and appreciation of great design
  • Ability to work independently and meet deadlines
  • Excellent organizational skills and multitasking abilities
  • Must have good knowledge of Email Marketing and Lead Management.



Regards,

Neerav Soanii

Apply now

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